Quarterly TV Cost and Price Forecast Model
Summary & Testimonials
"This report informs you about forecasts for costs, prices and margins, as well as which products have the highest and lowest margins. It is critical for every layer of the TV supply chain."
- Hisakazu Torii, Vice President, TV Market Research
Each report provides current and forecast pricing for all display technologies by size and resolution, including panel price forecasts. Costs and margins are supplied for over 100 retailers and brands, with an accurate bill of materials for each component.
No matter where you are in the TV supply chain—from component suppliers to retailers—this report provides you with the ability to
- Forecast using your own price and margin assumptions
- Get a handle on price and cost trends
- Gain leverage in pricing negotiations
Historical pricing is based on NPD's database of 100 retailers.
"DisplaySearch's TV cost models are the single most important deliverable we receive from either DisplaySearch or NPD. The information is critical in our negotiations with our vendors and also helps us monitor where costs and prices are going."
- Andrew Shulklapper, former Circuit City and Sears TV executive
Analyst Information
Calvin Hsieh
Research Director
Paul Gagnon
Director, North American TV Research
Subscription Package
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Quarterly Delivery Schedule
Week 9: Full Historical and Forecast Data (Excel Tables)<BR>
Week 13: Full Historical and Forecast Analysis and Insights (PowerPoint)
Outline
- Summary
- Methodology
- CRT TV Cost and Price Forecasts
- LCD TV Cost and Price Forecasts
- PDP TV Cost and Price Forecasts
- CRT RPTV Cost and Price Forecast
- LCD RPTV Cost and Price Forecasts
- DLP RPTV Cost and Price Forecasts
- LCOS RPTV Cost and Price Forecasts
- Summary of Key Screen Sizes & Comparisons
Detailed Outline
- Summary
- Summary
- Channel Margin Results
- Summary
- Methodology
- Methodology
- CRT TV Cost and Price Forecasts
- Outline
- CRT TV Street Price Forecast Methodology
- CRT TV Tube Price Forecast
- Circuitry Costs
- Q4’06 BOM - 25”-29” Digital CRT
- Quarterly Cost Reductions
- Brand Margins
- Retailer Margins
- CRT TV Price Forecast
- 25”-29” HD CRT BOM
- LCD TV Cost and Price Forecasts
- Outline
- LCD TV Street Price Forecast Methodology
- LCD TV Cost Modeling Definitions/Assumptions
- TFT LCD TV Module Price Forecast
- Premiums for Advanced Features
- All LCD TV Panel ASPs by Size and Resolution
- LCD TV Panel Q/Q ASP Change by Size and Resolution
- Q4’06 BOM: 15” - 27”
- Q4’06 BOM: 32” - 46”
- Quarterly Cost Reductions
- Brand Margins
- Reseller Margins
- LCD TV Street Price Forecast
- All LCD TV Prices by Size
- LCD TV Price Changes by Size
- Sample Monthly LCD TV BOM - 32” 720p
- Sample LCD TV BOMs - 40” 1080p LCD TVs
- Sample LCD TV BOMs - 46” 1080p LCD TVs
- PDP TV Cost and Price Forecasts
- PDP TV Street Price Forecast Methodology
- PDP TV Cost Modeling Definitions
- PDP Module Cost Reduction
- New PDP Module Cost Model
- PDP TV Module Price Forecast
- Filter Costs
- Other PDP Costs by Type - Q4’06
- Quarterly Cost Reductions
- Brand Margins
- Reseller Margins
- PDP TV Street Price Forecast
- Sample PDP TV BOM - 42” HD PDP TV Price Forecast
- Sample PDP TV BOM - 50” HD PDP TV Price Forecast
- CRT RPTV Cost and Price Forecast
- Outline
- CRT RPTV Street Price Forecast Methodology
- CRT RPTV Tube Price Forecast
- CRT Cost Breakdown
- Q4’06 CRT RPTV BOMs
- Quarterly Cost Reduction Assumptions
- Brand Margins
- Reseller Margins
- CRT RPTV Street Price Forecast
- Sample CRT RPTV BOM/Price Forecast - 50”-54”
- LCD RPTV Cost and Price Forecasts
- Outline
- LCD RPTV Street Price Forecast Methodology
- LCD RPTV Cost Model Definitions
- LCD RPTV Module Price Forecast
- Other Costs: 50”-54”
- Quarterly Cost Reductions
- Brand Margins
- Reseller Margins
- LCD RPTV Street Price Forecast
- Sample BOM/Price Forecast: 60”+ LCD RPTVs
- DLP RPTV Cost and Price Forecasts
- Outline
- DLP RPTV Street Price Forecast Methodology
- DLP Cost Model Definitions
- DLP RPTV Module Price Forecast
- Other Costs: 50”-54” 1080p
- Quarterly Cost Reductions
- Brand Margins
- Reseller Margins
- DLP RPTV Street Price Forecast
- 55”-59 1080p DLP BOM
- 60”+ 1080p DLP BOM
- LCOS RPTV Cost and Price Forecasts
- Outline
- LCOS RPTV Street Price Forecast Methodology
- LCOS Cost Model Definitions
- LCOS RPTV Module Price Forecast
- Other Costs - 60”+ 1080p
- Quarterly Cost Reduction Assumptions
- Brand Margins
- Reseller Margins
- LCOS RPTV Street Price Forecast
- Sample BOM/Price: 50” 1080p LCOS
- Summary of Key Screen Sizes & Comparisons
- LCD TV ASP Forecasts
- PDP TV ASP Forecasts
- MD RPTV ASP Forecasts
- 40”-42” Price Comparisons
- 46”-52” Price Comparisons
