A proven approach to research and analysis.
At NPD DisplaySearch, we rigorously and aggressively cover the display industry to ensure that our clients are receiving the most accurate data available. We take a deep, end-to-end approach that analyzes each point in the supply chain and verifies it from multiple angles. By surveying both the buyer and the seller of all products we cover, we empower our clients with knowledge that is reliable, actionable and unbiased. Here are the components of our proven methodology:
- Our long-standing industry relationships enable us to survey almost all brands, OEMs and suppliers on a quarterly basis.
- Our analysts conduct extensive interviews with both buyers and sellers to gather historical pricing for products across the globe.
- We capture panel shipments for all types of applications, both regional and globally.
- Where possible, we create a bill of materials for products we cover to quantify and forecast retailer margins.
- Our proprietary models and our industry network enable us to accurately forecast pricing.
- The expertise of our parent company, The NPD Group, uniquely enable us to compare sell-in and sell-through for all categories we cover.
- We leverage NPD's volume weighted average pricing information based on over 100 participating retailers.