China’s TV Market
China’s TV Market
2010 Industry report on China’s TV market
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125 pagesChina 2010: The future of the TV category
With China expected to be the largest market for LCD TVs in 2011, it is one of the most important countries to understand for brands, suppliers, set makers and analysts. This report focuses not only on outlook but also includes insightful analysis of trends in China’s TV market with market perspectives into production and supply chain opportunities and changes in digital broadcasting standards.
- Develop a comprehensive understanding of China’s TV industry and direction
- Understand how to gain opportunities in the massive Chinese TV market
- Evaluate extensive economic and demographic profiles
- Gain an in-depth look at the supply chain and trends in China
Recent Findings
Analysts
Bing Zhang
China
Research Director, China Market
Focused on the Chinese TV market, particularly the Chinese FPD market.
Hisakazu Torii
Japan
Vice President, TV Market Research
Focused on the TV market, covering all Japanese TV brands across Asia Pacific.
Detailed Information
Data Covered
- China’s TV market results and forecasts by technology, size, regional scenario and brand
- Brand competition: costs, channels, products, promotions and price issues
- Manufacturing considerations and cost considerations for assembly and export
- Comprehensive analysis of economic factors and subsidy packages fueling TV growth
- China’s TV sales channel and supply chain differentiators
- 30+ TV maker companies and 15+ upstream suppliers in China
Key Questions Answered
- What is the big picture for China’s TV market in the next 5 years?
- What is the replacement rate from CRT to FPD TV out to 2014?
- What are the buying trends of Chinese consumers?
- Which brands dominate the Chinese market?
- What are the forecasts by size and technology in China?
- What is the status of digital broadcasting in China?
Delivery Schedule
Published June 2010
Outline
- Executive Summary
- China's TV Market Outlook
- TV Manufacturing in China
- Challenges & Opportunities for TV Brands and Panel Makers
- Changes in the TV Supply Chain
- Evolution of LCD TV Features in China
- Updates to China's Digital and HD Digital Broadcasting Status
- Analysis of Subsidy Programs and Policies in 2010 and Beyond
